Competitive

·Strong partners (Southern Media Group), a strong content protection
·Strong technical support
·Support of DTV equipment manufacturers and network integrators
·Operations team with full marketing experience
·Mainly concentrated in the second and third sized cities; cable and digital technology has great potential for further development
·The industry under the state monopoly control in a long period and has high barriers to entry
· Owns the right to charege and operate and provide services to the entire process

Strategy

Target area:	Concentrated in Guangdong, the second and third sized cities, extended to the National
Network characteristics:	Regional networks connect to each other to form a unified network
Industrial chain:	Vertical integration, the whole process of monitoring
Target customer:	General TV subscribers -> DTV Users DTV Users -> DTV Users